Comm Bank needed some help to leverage their sponsorship of the Moonlight Cinema. Inspired a little by Charlie and the chocolate factory, we came up with the Golden Cone promotion. Every patron was given a free choc top ice-cream on arrival, and alerted to the fact that there were 8 lucky “golden honeycomb” hidden amongst the standard vanilla versions. If you were lucky enough to find a “Golden Cone”, you won an immediate upgrade to the VIP section, with a deluxe bean bag and fancy picnic hamper full of goodies..As you can see there is no doubt we surprised and delighted a bunch of people on behalf of CBA.

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