2009 and optimism

John Battelle always seems to have a good sixth sense of the online industry’s mood (emotional zeitgeist..?). Here’s a quick thought on his experience from the recent CES conference in ‘Vegas:

But there was something else in the air, and after some reflection, I think I know what it is. I’ll call it The Ground. I got the distinct sense from the marketers, developers, and publishers I spoke with that they had, in the main, found The Ground – they had been falling, out of control, for a long time, and finally, they’ve found themselves on the other side.

I’ve been thinking a lot over the past couple of weeks about how our state of mind is going to shape our reality this year. Optimism and positivity might make all the difference over the next 12 months..

Read more: On Alice, Tik Tok, Marketing, CES, and Finding The Ground